EXPLAINER SERIES

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To help prospective customers get familiar with the brand, Open Universities Australia needed a series of explainer assets. I took the lead on this project, utilising the full breadth of my creative skills, as well as project management skills.

VIDEO SERIES

A selection of videos from a 9-part series, in which I played art director and scriptwriter, and worked with agency Creativa to produce finished art and animation. To complement the full-length videos, I personally storyboarded and animated the 15-second social teaser videos (last 2 videos below).

How Open Universities Australia works
How Open Universities Australia works

How Open Universities Australia works

02:20
Play Video
Design your study path

Design your study path

01:31
Play Video
Our open-door policy

Our open-door policy

01:27
Play Video
Social Teaser 15" - How OUA works

Social Teaser 15" - How OUA works

00:16
Play Video
Social Teaser 15" - Take study for a test drive

Social Teaser 15" - Take study for a test drive

00:15
Play Video

SOCIAL ADS

As part of the suite of assets, I created various social ads featuring the same design aesthetic.

WEBPAGE

To house the explainer content, I worked with a developer to create a 'How it works' webpage. I wrote the copy, and designed both the graphics and the page layout, considering how the user will move through the page, and addressing questions as they may arise.

'How it Works' webpage