Explainer Series

To help prospective customers get familiar with the brand, Open Universities Australia needed a series of explainer assets. I took the lead on this project, utilising the full breadth of my creative skills, as well as project management skills.

VIDEO SERIES

A selection of videos from a 9-part series, in which I played art director and scriptwriter, and worked with agency Creativa to produce finished art and animation. To complement the full-length videos, I designed and animated 15-second social teaser videos.

SOCIAL ADS

As part of the suite of assets, I created various social ads featuring the same design aesthetic.

WEBPAGE

To house the explainer content, I worked with a developer to create a 'How it works' webpage. I wrote the copy, and designed both the graphics and the page layout.

'How it Works' webpage